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Formulation highlight: Jolee


Formulation highlight: Jolee®

With our tagline of “Be honest, be yourself, be Jolee®” we manifest our belief in a future where honest transparency reflects the origin of our raw materials, our product’s performance, and the impact our business has on the environment.

With our Jolee® range of ingredients, we can now answer consumer requirements for products that are not only the best fit in terms of functionality, but also tie in with your brand’s core beliefs: whether it is cruelty-free, vegan, or sustainable.

Jolee®, is the sister brand to our well-known Radia ® esters. It offers the same qualities you would expect, but with additional value. Its multifunctionality enables you to optimise your processes and formulations to develop a sustainable product.

In the fast-paced world of new product development, time is of the essence when launching new products to market and this is one of the reasons, we focus on fast-tracking our formulation development times.

To facilitate quick turnaround, we have an extensive set of regulatory and technical documents coupled to guideline formulations and prototypes. All our Jolee® molecules are easy to formulate and completely safe to use in accordance with the highest cosmetic industry standards.

Our Jolee® solutions are currently available in the following concepts:  


Green emulsifier for multiple emulsions

Texture, touch, and smell are just some of the key sensory factors influencing consumer emotions but have a significant impact on the perceived quality of a cosmetic product. We know that when searching for a premium sensory experiences, selecting the right emulsifier becomes incredibly important. In fact, it’s the primary contributor to the ‘initial feel’ experience.

At Oleon, we have developed an innovative emulsifier package, Jolee® 7777, that contains both water-in-oil and oil-in-water emulsifiers to form a multiple emulsion. This so-called ‘emulsion in an emulsion’ refers to a product where both oil-in-water and water-in-oil emulsions exist simultaneously. This combination enables a sensorial change during application: the initial O/W emulsion offers a light sensory feel followed by the nourishing finish known from W/O emulsions.

Jolee® 7777 is an optimised emulsifier blend that enables the formulation of W/O/W (water-in-oil-in-water) emulsions in just one step through a direct emulsification process. Under the right preparation conditions and with an optimised water and oil phase, multiple emulsions with high stability can be obtained. On top of this, Jolee® 7777 is a liquid emulsifier package. This means it can be used for cold process formulation methods, saving you both time and energy.

Water dispersible emollient

Hygiene and cleansing formulations are often composed of surfactants with detergent properties. These surfactants are efficient but can cause skin irritation and dryness. To balance this side effect, the cosmetics industry developed hygiene and skin care products with hydration and refattening properties by introducing emollients to formulations. This can be a challenge, even more if you want to maintain the transparency of your cosmetic product.

In response, we developed a water dispersible emollient to create mild formulations as it has effective cleansing properties and decreases the concentration of surfactants needed in formulations. Jolee® 7244 is also based on renewable raw materials and readily biodegradable.

Cold process emulsifiers

Did you know that the concept of cold processing was developed due to growing consumer demand for eco-friendly processes and products? Cold processing is a more sustainable production method whereby cosmetic formulations can be obtained at room temperature. This will not only reduce the energy demand in production but also the required manufacturing time. In comparison, conventional methods for emulsions require significant quantities of energy and time – heating and cooling alone accounts for over 90% of the total energy demand.

Silicone-like emollients

Our silicone-like solutions are our sustainable alternatives for low and high viscosity silicones currently available on the market. As these silicone alternatives are fully based on renewable sources such as rapeseed, palm kernel oil, wheat, and castor oil, this novel range of Jolee® products has a low ecological footprint.

Our silicone-like emollients are non-bio accumulative, completely biodegradable, and therefore not harmful to the environment. Our range of silicone alternatives include Jolee® 7750 and Jolee® 7202, which are exceptionally light emollients with a silky and soft skin feeling, and Jolee® 7798 which is an excellent alternative to high viscous dimethicones.

When searching for the right ingredient to enhance your product’s functionality, speed to market, and features the very latest in sustainable design, look no further than our Jolee® range of products! For more information please or to request a sample please contact us on  healthandbeauty@oleon.com.


Green Chemistry is the heart of our company. We use bio-based materials to supply our customers with the most environment-friendly and safe products.

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